Guideline 3

Exercises Market Leader book page 71

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A.    Listen to a conversation between two people who have recently met. What is wrong? How can it be improved? They don´t greets, they not uses gestures and cold talk, they don’t uses formal expressions.     B.   Work In pairs. In what business situations would...

Exercises Market Leader book page 67

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  A.    Audio CD.  Jeff Toms is Marketing Director at an international cultural training Centre. Listen to the first part of the interview and answer the questions. 1 What two factors affect the ‘Middle East clock'? Two things affect the “Middle East Clock”, the prayer...

Exercises Market Leader book page 68

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A.    Complete the idioms in the sentences below with the words In the box. End, eye, eye, fire, foot, ice, water, water. 1. Small talk is one way to break the ice when meeting someone for the first time. 2. I was thrown in at the deep end when my company sent...

Guideline No. 2

A Organization Chart

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www.gliffy.com/go/publish/6371551

Exercises Market Leader book page 37,

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 -       Open your Market Leader book on page 37, then listen to the CD and do exercise A, B C and D.     1 stock levels have been low for two weeks now -  warehouse 2 Why do we always have to check with the parent Company before making...

Exercises Market Leader book on page 40

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Formal structure of lines and boxes, who reports to who. Go beyond that and think about their decisions rights. Who do they need to consult, who do they need to keep informed. Third area is information flow; help us to understand how a company works Final area is the rewards, provide incentives in...

Exercises Market Leader book on page 41

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1.27 Maria and Alex – greeting someone and talking about the past / changes 1.28 Bob and Karin - Introducing yourself and giving information about your company 1.29 Christopher and Natalie - Introducing another person   1 B) Fine, Thanks,   d) how about you?,   e) I...

Exercises Market Leader book on page 38-39

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Best definition is: happiness and confidence in the workplace  The appeal of working “enjoy an intellectual challenge” Culture of autonomy and empowerment 1 F 2 F 3 F 4 T 5 F 6 T 7 T   1 yes, I like to work in a company like google, why is importan for me works with autonomy and...

Exercises Market Leader book on page 44

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Magazines, television, social networks, Internet, radio    1 Cinema, commercials, exhibitions, Internet, press, radio, television 2 banner ads, exhibitions, free samples, outdoor advertising, pos, pop ups, posters, viral, product placement   3 communicate, endorse, place, run,...

Market Leader book page 48 Exercises

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1 use “a”, because “publicity stunt”, is a singular noun and begins with consonant. 2 use “a”, because “sky divers”, is a singular noun and begins with consonant. 3 use “an” because “entire” begins with vowel sound. 4 use “a” because “live” introduces new information and begins with...

Video

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Informal Email

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Bogotá D.C. October 27 2014   Dear Investors Group,   Recently, we are noticed about your desire of give us, the economic support to our business idea. For us is an important notice and we are so happy.   We’re waiting for instructions to review and sign the contract, and take the...

Guideline 1 - portfolio

Concept Map About Branding

13.10.2014 00:00

Exercise A, B and C. of Market Leader book Page 16

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  A. Listen to Sholto Smith, Area Sales Director for Hyatt Hotels, talking about how the company meets the needs of business travellers. Listen to the first part and tick  which of the following he mentions   - Location of hotels -Technology -Good Links with underground...

Exercise A, B and C. of Market Leader book page 8

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  A. Chris Cleaver is Managing Director, Business Brands and Dragon Brands. Listen to the first part of the interview and tick the points that he makes.   1 helps people to become familiar with a product X 2 gives a product an identity. 3 increases the sales of a product of service. 4...

Exercise A, B and C , Market Leader book on page 19

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A. Jennifer North, Sales Director at Madison in New York, makes two telephone calls to Cristina Verdi, a fashion buyer in London. Listen and note.  a) The purpose of each call.  And.  b) The result.   The purpose of the first call is, appoint a meeting between Jennifer and...

Exercise A, B, C and D. Market Leader book on page 24 -25,

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A. read the first two paragraphs quickly an decide if the statements are true or false, according to the article.   1. The fall of the Mercedes luxury brand was not as severe as other brands. False 2. In 2002, Mercedes’ losses were its first for three decades. False 3. In 2002, Mercedes cars...

Exercises Vocabulary A, B and C. - Market Leader book on page 7

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  Activity 2  - Autonomous Work   simple present tense, present continuous tense, stative verbs, simple past and present perfect.  

Exercises A, B and C -Market Leader book on page 10

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1.     Language Review: About Present Simple and Present Continuous,  A. -Which of the time expressions we usually use with the present simple? Now, currently, often   -Which of the time expressions we usually use with the present continuos? at the moment ,Usually,...

Exercises A, B and C. - Market Leader book on page 15,

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3. British and American English   Match the words and phrases which have the same meaning. For each pair, decide which is British English and which is America English.   1 subway                              ...

Exercises A and B - Market Leader book on page 18

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1.    Language Review: about Talking about the future, and then do .    (If necessary check these links in order to understand better the use of these tenses: https://goo.gl/RYWxYv and https://goo.gl/ScL87U).   A. Complete each dialogue with the correct form of...

Exercises A and B - Market Leader book on page 26

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About Past Simple and Present Perfect,    A. -Which of the following expressions are used with the past simple and which are used with the present perfect? Which are used with both? The past simple: Yesterday, last year, six months ago, in 2010,   Present perfect: this week, yet,...

Business English Course

Voki for Cellphones

13.10.2014 00:00

Time Line - Ford Motor Company

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www.timetoast.com/timelines/945283

Guideline 4

Video

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Ethical Business from Camilo D on Vimeo.

Exercises Market Leader book page 99

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  A.    David Hillyard, Director of Programmes at EarthWatch, is describing his organisation. Listen to the first part of the interview and complete the gaps. EarthWatch is an international research and and conservation and education organization, and we have over one hundred...

Exercises Market Leader book on page 101

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A.    Listen to two directors talking about a top salesman, Torn Pattison, who is not doing his job properly. Then answer the questions. 1 In what ways is Tom behaving unprofessionally? Tom is claiming false expenses with customers, and he is a problem for team work 2 What two...

Exercises Market Leader book page 98

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